Guideposts' readers rank highly in a number of additional categories, as measured by MRI, 2007 Doublebase.

Travel- Guideposts readers are going places: a top travel market

Credit Cards- Guideposts readers are active credit card users

Finance- Guideposts readers = invaluable assets for marketers

Insurance- Guideposts readers take care of their families through insurance

Personal Care- Guideposts readers are heavy users of personal care and beauty products

Beauty Aids- Guideposts readers are top age-defining/beauty product prospects

Retail/Shopping- Guideposts readers are prime retail prospects

Leisure & Sporting Activities- Guideposts readers lead active lives